AL RIFAI ROASTERY IN LEBANON SELECTS TSP100 futurePRNT™ FROM STAR MICRONICS

After starting out as a small shop roasting and selling nuts and kernels in 1948 the Al Rifai Roastery has grown to become one of the pioneers of the mixed nuts industry in Lebanon. Over the years, the company has expanded to include 27 stores in Lebanon and more than 70 in KSA, Kuwait, Bahrain and Qatar.

For its stores in Lebanon, Al Rifai has chosen the TSP100 futurePRNTthermal receipt printer from leading international POS printer manufacturer Star Micronics. By choosing the TSP100 futurePRNT the company now benefits from high speed printing, exceptional print quality and a range of unique features. A highly sophisticated and cost effective single station printer, the TSP100 futurePRNT printer provides a number of software tools that enable the overall appearance of receipts to be easily modified and customers to be effectively targeted through the addition of relevant coupons.

Capable of printing at 125mm/second, regardless of font used or whether graphics are included, the TSP100 futurePRNToffers high speed, reliable performance. Mr. Mohamad Al Halabi, IT Manager, Al Rifai, states, “We chose the TSP100 futurePRNT from Star after having completed an extensive assessment of a range of POS printers. The TSP100 clearly stood out as the printer that provided the best overall performance. We were particularly impressed by its high speed performance, ability to print a wide range of different characters and the fact that we can simply and effectively download our company logo given that all settings are stored on the PC. With 50 printers being deployed this clearly provides significant benefits for our company as regards cost and ease of installation.”