HALL 2, STAND E2-2

STAR MICRONICS EXHIBITS EXTENSIVE RANGE OF POS PRINTERS AND UNIQUE FREE OF CHARGE UTILITIES AT GITEX,

18-22 OCTOBER 2009,

DUBAI INTERNATIONAL CONVENTION AND EXHIBITION CENTRE

August 2009

At Gitex, 18-22 October 2009, Dubai International Convention and Exhibition Centre (Hall 2, Stand E2-2), international POS printer manufacturer Star Micronics will be demonstrating the latest additions to its extensive range of POS printing solutions as well as its wide range of unique utilities provided at no extra cost.

Beyond their versatility, high functionality and reliability, Star printers offer a number of additional utilities. These include a Queue Management System that requires no PC given that the facility is stored on the printer and a Status Monitor Tool that enables the status of all printers on a network to be centrally monitored. As a result, this effectively eliminates the need to verify the status of each individual printer across a given location thus saving time and costs.

Alongside these unique utilities, Star will be demonstrating its versatile TSP100 futurePRNT™ series that offers a high performance printing solution for retail, hospitality and the kiosk industry. Renowned for its revolutionary software, quality hardware and entry-level price, Star has developed a range of models that combine exceptional performance with advanced technology and design. These include the world’s first dedicated entry-level Powered USB printer and first dedicated entry-level low cost Ethernet printer as well as a high speed 250mm/second printer in a unique full gloss ‘piano black’ or ‘ice white’ casing.

With its range of value-added software tools provided at no extra cost, any printer within the series can be transformed into an invaluable marketing tool that can effectively improve the bottom line. Working alongside existing POS software, these tools allow for the easy customisation of receipts and fast focused marketing campaigns. And, unlike any other traditional POS printer, the TSP100 futurePRNT series is unique in that all printer settings are stored on the PC rather than on the printer. These settings can then be distributed as an .xml file to all relevant PCs for mass system installations so there is now no need to remove the printer from the box before installation. Furthermore, with all set-up accessories included at purchase the TSP100 futurePRNT provides the end user with a printer that is not only ready to install and use but also one which is extremely cost effective.

As Simon Martin, Director and General Manager, Star Micronics EMEA, states, “At Gitex 2009, Star will be demonstrating its extensive portfolio of printers that effectively respond to a wide range of environments. Given their reliability and exceptional functionality, our printers have been adopted by some of the largest retailers and hospitality operators worldwide including Harrods of Knightsbridge, Selfridges, Benetton and McDonald’s Germany.”