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COOP SWITZERLAND
CHOOSES TUP992 PRINTER FROM
STAR MICRONICS FOR SUPERBOX KIOSK
Coop is
the second largest retail group in Switzerland. Close to its customers
and organized in five sales regions, Coop operates over 1,500
stores and has a workforce of more than 45,000. The retailer claims
to be the market leader in environmentally-friendly and fair-trade
products.
Reflecting its customer
focus, Coop has recently developed a loyalty system allowing customers
to gain points which, in turn, can be exchanged for rewards ranging
from day-to-day items through to holidays and savings schemes.
Points can be earned both within Coop stores and in partner outlets.
Customers are able to regularly check the amount of points they
have accumulated on their Supercard, multiply these points and
exchange these for rewards via an interactive kiosk called Superbox.
These kiosks are located in Coop stores throughout Switzerland.
Furthermore, customers can use the kiosk to print out daily recipes
with shopping lists.
Given the high volume use of these kiosks, the
Coop needed a printer that would provide a high speed, reliable
service. As a result, the retailer selected the TUP992 thermal
kiosk printer from international printer manufacturer, Star Micronics.
Supplied by leading distributor Primelco,
the TUP992 holds large capacity paper rolls measuring either 15cm
or 25cm and ranging from 65gsm/0.065mm to 150gsm/0.15mm in thickness.
Capable of two-colour output at a fast 150mm per second, the TUP992
offers a multi-position adjustable near end paper sensor, presenter
and document capture facilities. Its automatic paper loading facility
with a 'lift and tilt' mechanism and multi-position design provide
enhanced flexibility. Furthermore, the printer features an A4
to A6 scalable raster driver facilitating reduced legible A4 or
Internet output on 112mm wide paper.
As Coop states, “The Superbox kiosk is regularly used on
a daily basis so we needed a printer that could provide an efficient
and reliable service to our customers. The TUP992 from Star Micronics
has proved to be the ideal solution.”
Background Information on Star Micronics
Founded in 1947, Star Micronics is one of the world's largest
printer manufacturers and has facilities for worldwide production,
marketing and support. Employing over 2500 staff and achieving
turnover in excess of £250 million, Star Micronics has developed
a POS printer portfolio that spans thermal and dot matrix printers
and mechanisms, designed for barcode, ticketing, receipts and
labelling. Star's proven technology is also being utilised to
develop reader/writer systems for visual, smart and magnetic stripe
cards and to install print mechanisms in multimedia kiosk environments.
The Star Micronics' range is available internationally via a distribution
channel comprising distributors and dealers.
For further information contact:
Annette Tarlton or Claire Smith
Star Micronics EMEA
Tel: + 44 (0) 1494 471111
Email: Marketing@Star-EMEA.com

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